Kelly McCormick's Business Tips

Technobabble and Women

• May 25th, 2010
• No Comments

The Situation

Just when life couldn’t get any busier, Kelly’s laptop quit working. So she was off to the computer store to buy a new machine.

She barely got out the words, ‘I’m looking for a laptop’ when the eager sales associate began spewing out THOUSANDS of technical specifications for every laptop in the store!

Kelly’s head hurt. She staggered to her car, mumbling, ‘Thanks for ALL the information – ‘

Recession Selling: Four Things to Know About Selling to Men

• May 20th, 2010
• 2 Comments

Several men have surprised me in the past few weeks, and it wasn’t with flowers and chocolates.

Actually, it was what they said that made me gasp for air. They were discussing their new ‘cautious’ approach to buying goods and services.

These encounters led me to recognize a few key things about the buying behavior of men in our current economy:

Why Selling to Women is Like Dating

• May 4th, 2010
• 1 Comment

Men you need to know that selling to a woman is a lot like dating. You’ll either make a great first impression or you’ll strike out. The ball is in your court.

So what’s a guy to do? I recommend you familiarize yourself with some of the fatal mistakes men make on a date, as well as when selling. Then apply some new approaches and fast.

To help you, here is some really good-to-know information.